Marketing and Media
About the Team
Current Division Leader: Ari Jackson
The WRC Marketing Team works to build the brand and social media presence of the
Women’s Resource Center by promoting the Women’s Resource Center programs and
empowering those who follow our social media platforms. Here, you can find all past, current and upcoming events!
Upcoming Events
Women's Collegiate Leadership Academy
March 10th: Leadership Etiquette and Presentation
During this workshop, Calandra Corder, Certified Etiquette International Protocol Professional, will teach students how to present themselves as professionals and leaders in their dress, speech, and conduct.
March 24th: Leadership LinkedIn Branding Workshop
People Google the leaders of your organization everyday- to learn about their background and assess the organization's credibility. When they find your leaders, are you sure they are putting their best foot forward? Is their online impression as powerful as it could be?
More Leaders are becoming increasingly aware and comfortable with their own thought leadership style. LinkedIn creates humanization and serves as the mostly widely used professional social media platform to share insight, expertise, and knowledge.
Being able to put a face to a name is important to any business relationship. Leaders must value this and hold it in high regard; the relationship with their entire team, their clients, and the brand they represent.
This Personal Branding Workshop teaches how to craft a powerful LinkedIn headline and summary based on the branding principles used by consumer brands. Time allowing, each participant will leave with a professional LinkedIn profile that clearly displays their accomplishments, subject matter expertise, education, company brand, recommendations, and how they work with their team. It's very important that your leaders either have a strong LinkedIn profile, or none at all. An incomplete profile, especially one without clarity, can be a detriment to a professional's reputation, a company's reputation as well as the perception by your clients, prospects, and future employees.
March 31st: A Woman's World Part II: Leadership Presentations and Discussions
Students will have the opportunity to share their vision boards and discuss with each other how they have developed or changed their goals and methods.
April 21st: High Tea: Networking & Climbing the Leadership Ladder
This event will provide students with an opportunity to draw on all skills they have learned in the previous sessions to network successfully with professionals in their fields. Students and professionals will enjoy a high tea experience that opens with a presentation of high tea history and etiquette and a guide for networking by Calandra Corder, Certified Etiquette International Protocol Professional. After the presentation, students will have an opportunity to network with the professionals at their tables using the guide that includes some introductory networking exercises.